Tag: seo

For many companies, search engine marketing is a key driver for their new business.  It’s a sound concept because if someone is already searching for a given product or service, they are probably already fairly well down the decision making process and will soon be making a decision to buy. Yet for charities, websites are […]

The Online Marketing Show, part of Marketing Week Live, takes place this week (27th & 28th June) at London Olympia in the Grand Hall.   The show is ideal for anyone who is looking to bring themselves up to date on the latest developments in online marketing. Over 400 of the UK’s leading marketing suppliers are exhibiting.  […]

Back in the early days of website design and SEO, an organisation could transfer its website from one hosting provider to another by simply copying a few files and images. But, as websites grew in size and complexity, a new system was needed to manage a website’s content. The concept of the Content Management System […]

It seems the web has gone blogging mad! New blogs are cropping up everywhere but a lot of organisations are ill prepared and their strategy is poorly thought out.  Consequently, we thought it sensible to draw up a list of ‘Blogging Tips’ for organisations who are trying to decide whether to start up a blog […]

Let’s face it, the world of SEO can be a daunting one for small businesses who are just starting out online. Quite often, we’re asked to explain how online marketing works… in layman’s terms.  In the early days, we tried all sorts of analogies to help explain why, as SEO consultants, we do the things […]